The world has become more innovative & offering non-conventional ways to generate revenues. The Best Ad Networks is a company that connects advertisers to some websites that want to host advertisements.
The primary function of an ad network is an accumulation of ad supply from publishers & matching it with the advertiser’s demand. We are going to discuss some Best Ad Networks in today’s article.
How an Ad Network Works
In the earlier days of online advertising, when there were fewer sites & advertisers, most of the publishers would only use one ad network to sell leftover products. As the number of publisher sites increased, they soon found that they couldn’t sell all of their products on one ad network and suffered from low fill rates.
This situation where ad networks are called one after another is known as water falling. Anyways, here is how an Ad Network Works:
- An ad network totals many publishers to offer the required amount of inventory to the advertisers on an auction basis.
- The advertiser can set up the operations directly using an ad network’s campaign-management technology or set up pixels from some third-party ad server for verification purposes & combined reporting when running the campaign across more than one ad network & in direct deals with publishers.
- The advertiser determines the campaign parameters (like targeting, budget, etc.) and the publisher installs the ad-network ad tags on their respective site by inserting them directly into the page or using a first-party ad server.
- When the ad is published, the advertiser can revolve numerous banners on the website using the ad network’s campaign-management technology without contacting the publisher.
Now we have an idea of how the system works. Let us discuss some of the Best Ad Networks for Publishers & Bloggers.
Best Ad Networks
1. Amazon Publisher Services
It doesn’t matter if you are a beginner, a small, or a large publisher; Amazon Publisher Services has solutions for everybody.
It is one of the best ad networks. Publishers are additionally provided access to cloud-based resolutions of header bidding, transparent marketplace, shopping insights, unified ad marketplace & much more.
Publishers can connect with buyers over the web, considerably increasing their revenue. Additionally, publishers gain broader insights about their users via shopping data, helping them improve user experience.
2. Monumetric
What’s excellent about Monumetric (formerly known as The Blogger Network) is the personal support they provide you when you sign up. They will schedule a call with you to answer all your queries & to come up with an ad revenue strategy for your blog.
They do all the work for you while you focus on creating valuable content for your readers. To sign up with Monumetric, you need a minimum of 10,000 page views in 30 days.
3. PopAds
PopAds is a pop-up ad network known to be comparatively faster & more secure than others. It provides publishers with the means to monetize their website traffic with the help of high-quality pop-up ads.
An advantage for publishers is that it lets on-request payments and admission to advertisers from more than 40 countries. As a result, this allows publishers a broad scope regarding the choice of keywords & targeting to monetize the traffic in their segment. Therefore, it is known as one of the best ad networks.
4. Ezoic
Ezoic is an excellent alternative to extensive networks like Mediavine & AdThrive. If your blog traffic doesn’t come primarily from the U.S., it can significantly boost your ad income. Their advertiser network is expanded across different geographical locations.
Thus, if your traffic comes from all around the world, Ezoic can distribute ads that are relevant & interesting to all countries & audiences. Besides, it comes with a user-friendly dashboard & great support to help you out.
5. Adcash
Adcash is an online advertising platform for both advertisers & publishers with more than ten thousand active campaigns worldwide. It offers all the best ad formats for both web & mobile monetization, including pop-ups, native ads, push notifications, banners, & substitutional.
They have an assortment of tools & features that help publishers monetize their traffic more efficiently. Moreover, their technology avoids ad blockers, making it one of the best ad networks.
6. Infolinks
Infolinks is one of the top ad networks for big or small bloggers. If you’re just getting started with blogging, consider them once.
They offer various ad types you can use on your blogs. Infolinks has an easy & quick signup process. You need to enter your blog or website’s URL, enter your email address, & choose a password. Once your application is approved, you will immediately get an email. Once you have an account, you can start customizing your ad units & locations instantly.
7. Adsterra
Adsterra is a dependable ad network with Partner Care, serving over 30 billion ad existences per month worldwide. It is well-known for its experienced & qualified team, exclusive direct traffic from all over the world, three levels of fraud protection, and a wide assortment of advertising formats & payment methods.
Adsterra recorded over 100K campaigns across 160 countries. Publishers or bloggers can earn revenue from any traffic on the desktop or mobile website of Adsterra traffic or social/mobile app traffic
8. SmartyAds
SmartyAds SSP is a media-selling network crafted for publishers who look for intelligent revenue optimization. Their cross-environment header-bidding wrappers (be it desktop, mobile, or in-app) and high-volume private marketplace deals strengthen competition for inventory & help grow publishers.
They serve over 2 billion daily impressions lashing the highest eCPMs, CTRs, & fill rates across most countries, which climb up to 100%.
9. PropellerAds
PropellerAds has one of the best ad unit selections for bloggers & publishers. Their banners, push notifications, click ads, subendothelial, & smart links can increase your blog income in numerous ways. Also, if you are a new blogger, you can sign up with PropellerAds even with smaller blog traffic.
With their global advertiser network, you can monetize your blog traffic worldwide, not just in the USA. Furthermore, with minimum payouts of just $5, you don’t have to wait to reach a high payout verge. PropellerAds supports many types of payout methods too.
10. TrafficForce
TrafficForce helps publishers, bloggers & advertisers to take full advantage of their ad revenue by offering a variety of online advertising. The ad network sells targeted website & mobile traffic based on impressions.
The network allows publishers to access over 100 demand-side partners as a supply-side platform. They follow the header bidding or open RTB (Real-time bidding) technology to manage the traffic.
Conclusion
Ad networks work as a commercial mediator between publishers & advertisers. Within the advertising network, they act as a necessary monetization element. Without ad networks, publishers would have to discuss deals with each advertiser, which is a time-consuming & hectic task.
Here are the names of some Best Ad Networks For Publishers & Bloggers you can consider if you have something similar in mind.