Landing pages are crucial for marketers to increase email signups and produce leads. You can advertise products like eBooks, whitepapers, checklists, and special discounts or entice a visitor to sign up for email updates from your site using landing pages. An effective landing page that gathers qualified leads for your company can also support your PPC (Pay-Per-Click) campaign. The top 8 best landing page builders are listed below to assist you in creating elegantly designed, conversion-optimized landing pages.
What is landing page builder software?
A beautiful website with flawless functionality is available. But that doesn’t imply your website is automatically set up to convert visitors into paying consumers.
You require a simple page with just a few components if you’re conducting performance marketing campaigns (namely Facebook or Google Ads). This page must be designed so that a user takes action, such as clicking, signing up, downloading a PDF, or doing something else entirely.
On the other hand, the ability to drag and drop components on landing page software enables marketers to create interactions that nudge visitors and turn them into leads.
The top landing page builders also offer a vast selection of themes, so you never have to create your website from scratch.
8 Best Landing Page Builders
1. Unbounce
One of the best landing page builders available is Unbounce. You can create, develop, and optimize custom landing pages for every campaign with Unbounce’s drag-and-drop builder.
It is one of the landing page builders with the most affordable prices on the list. A/B testing, WordPress and HubSpot integration, SSL encryption, and access to 75 landing page templates are all included in the base plan’s package.
2. Instapage
One of the most well-liked landing page builders available right now is Instapage. It includes every essential element a landing page builder requires to convert visitors into customers. For your business’s lead generation, the basic plan gives you access to hundreds of pre-designed, mobile-friendly templates optimized for conversion.
Additionally, you have access to Instapage’s incredible image library, which includes videos, vectors, and royalty-free stock photos. You can create beautiful landing pages quickly and easily using Instapage’s drag-and-drop page builder.
Additionally, Instapage created landing pages seamlessly interact with practically all of the top Email-marketing Service Providers (ESPs), making it incredibly simple to start quickly building your email list.
3. Leadpages
Leadpages is a well-known landing page creation platform that provides solid templates and capabilities to optimize leads and sales for your company. You can sort and filter the 160+ free landing page templates based on conversion rates and industry (blog, eCommerce, fitness, etc.). Thanks to Leadpages simple UI and drag-and-drop builder, you can personalize your landing pages without technical knowledge. You have the choice to construct lead capture pop-ups that can help you gather leads from anywhere on your site, in addition to sophisticated capabilities like A/B testing and built-in payments.
4. HubSpot Landing Pages
HubSpot is the best landing page builder and is filled with features that enable you to create the most beautiful landing pages to convert your visitors into leads, despite being slightly pricey. It is appropriate for entrepreneurs and business owners in various industries and is straightforward. It gets much handier when you integrate it with HubSpot’s free CRM.
You may modify the content of your landing pages for specific visitors with HubSpot Landing Pages. Different content can be dynamically shown according to a visitor’s location, source, device, buying stage, etc. The HubSpot landing page builder also includes comprehensive analytics tools and testing technologies, allowing you to tweak your page for maximum lead generation.
5. Swipe Pages
Swipe Pages is a robust landing page building tool that enables you to create incredibly quick, mobile-optimized AMP landing pages, despite its relative infancy compared to the other landing page builders on this list.
You can select and change the template that best meets your demands from among its more than 70 contemporary landing page themes. Swipe Pages is the perfect landing page builder for eCommerce businesses because it has direct integrations with major payment systems like PayPal and Stripe and direct connectors with automation tools like Mailchimp, HubSpot, Zoho, and others.
6. Landingi
You can build and improve your unique landing pages without programming knowledge using Landingi. Landingi offers a wide range of premade templates to turn customers into leads and gives you all the tools you need to create and personalize your landing pages.
You can easily create a landing page with our drag-and-drop editor. Make your marketing more effective by choosing from more than 300 high-converting templates and automating your marketing stack with built-in integrations.
7. Systeme.io
Entrepreneurs can automate and grow their marketing efforts with the help of Systeme.io, an all-in-one marketing platform. It’s the perfect program for beginning a course, founding an online business, growing a mailing list, developing sales funnels, and doing much more.
Systeme is designed for business owners. It functions as an affiliate program manager, landing page creator, email marketing tool, marketing automation tool, and website builder. Therefore, Systeme can be the appropriate choice if you’re a solopreneur seeking an all-in-one solution.
8. Wishpond
The landing page builder provided by Wishpond, one of the tools in its array of marketing services, is attractive, simple to use, and effective.
To make their pre-designed templates your own, change the assets and add your branding. Their pre-designed templates have been optimized to encourage users to click, with buttons and text in the proper places and colors.
Wishpond can meet marketers’ needs that desire more changes than what Instapage or Unbounce offer. Additionally, it’s a well-rounded suite, including lead management and email marketing.
Conclusion
For lead generation and increased conversions, it is essential to build landing pages that convert well. You need a dependable best landing page builder at your side if you want your online business to be successful. You may develop and personalize landing pages that convert using all the capabilities and tools offered by the landing page builders mentioned above.
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