With a return on investment (ROI) of $36 for every $1 invested, email marketing is still one of the best and most tested strategies to attract clients. There are around 4 billion email users worldwide. We’ve chosen the top Email Marketing Courses, which include well-liked options from Google, HubSpot Academy, Udemy, and YouTube.
The good news is that you can now learn email marketing methods step-by-step from a greater variety of training materials than before. You can build up successful campaigns, increase your email ROI, and move from novice to master by enrolling in the Best Email Marketing Courses.
Top Email Marketing Courses
1. Omnisend Academy
The Email Marketing Courses offered by Omnisend Academy cover a broad variety of subjects, such as email design, list development, automation, and reporting.
The self-paced, expert-led training is intended for in-house marketers and email marketing firms, catering to the needs of both novice and seasoned email professionals. Additionally, the course shows you how to monitor campaign success and increase return on investment by creating automated and targeted campaigns using Omnisend’s capabilities.
You receive lifelong access to all the email marketing materials for e-commerce when you register with Omnisend Academy. Experts in-house create all of the instructional materials, which are regularly updated to reflect the ever-evolving marketing environment.
Provided by: Omnisend.
Duration: 2 Hours.
Price: Free.
2. Advanced Email Marketing
For those who are new to email marketing, Simplilearn’s “Advanced Email Marketing” course provides a thorough, cost-free online learning environment. With this course, you will get a thorough instruction on the art of generating great outcomes using email.
Get professional advice on how to write captivating subject lines, interesting content, and email optimization that will maximize its effect. Acquire knowledge of effective list administration, automation tactics, and GDPR compliance requirements to guarantee that you produce captivating campaigns that result in better outcomes and more conversions.
Provided by: Simplilearn.
Duration: 5 Hours.
Price: Free.
3. Think Outside the Inbox: Email Marketing by Google
As part of the Google Digital Marketing & E-commerce Professional Certificate, Google offers one of the Best Email Marketing Courses called “Think Outside the Inbox.” Discover how to create captivating subject lines, email content, and preview text to grab readers’ attention.
Explore the ins and outs of testing, executing, and optimizing methods to gauge the performance of campaigns, make use of sophisticated data, and become an expert in contact management and segmentation for campaigns that are both focused and efficient.
Provided by: Google.
Duration: 25 Hours.
Price: Free enrolment.
4. HubSpot Academy
HubSpot Academy’s email marketing classes are also excellent. From the fundamentals of email marketing to more complex techniques and strategies, the courses cover a broad variety of subjects and are fairly extensive.
The email marketing certification course offered by Hubspot Academy is free and may be completed at your own speed. After finishing the course, you must show up for a test. You may add the certification badge to your website after completing the test and receiving a certificate.
Provided by: HubSpot.
Duration: 4 Hours.
Price: Free.
5. Email Marketing by Udacity
Students taking Udacity’s Email Marketing course will learn how to plan an efficient email marketing strategy, carry out email campaigns, and analyze the outcomes.
Learn how to build successful email campaigns, comprehend email list building, and construct efficient email marketing in this course. Develop your skills in segmentation, A/B testing, and campaign analysis to make sure your efforts are a demonstrable success.
Provided by: Udacity.
Duration: 4 Weeks.
Price: $249/month.
6. Email Marketing Mastery
DigitalMarketer’s intermediate-level certification program, Email Marketing Mastery, aims to provide contemporary marketers with cutting-edge email marketing techniques. This one of the famous Email Marketing Courses is designed to help you become a certified Email Marketing Specialist and substantially monetize any email list.
Develop your email list, create email funnels that work, and use different campaign kinds to increase sales and customer engagement. Maximize the return on investment of your email marketing by creating engaging content, tracking results, and iterating for continuous improvement.
Provided by: DigitalMarketer.
Duration: 6 Hours.
Price: $495.
7. Wishpond’s Email Marketing Masterclass for Beginners
For individuals who are unfamiliar with email marketing, this course is a great place to start. The goal of this free course is to provide participants with a thorough grasp of the principles of email marketing.
Steer clear of typical errors, develop efficient marketing funnels, and use A/B testing to fine-tune your tactics. Learn about various campaign kinds and tactics to expand your email list, laying the groundwork for campaigns that succeed.
Provided by: Wishpond Academy.
Duration: 3 Hours.
Price: Free.
8. Email Marketing Course by Great Learning
This one of the Best Email Marketing Courses from Great Learning is intended for newcomers who want to comprehend and use efficient email marketing techniques. This 1.5-hour online course offers tips on how to build up an email marketing plan as well as how to create, test, send, and report emails most efficiently.
Examine the fundamentals of email marketing and develop a strong plan that connects with your target market. Learn how to create compelling subject lines, understand the customer journey, and get practical experience utilizing Mailchimp services to create, test, send, and track successful email campaigns.
Provided by: Great Learning.
Duration: 15 Hours.
Price: Free.
9. Email Marketing: Master the Fundamentals
The goal of Jessica Best, vice president of data-driven marketing at Barkley, and her course “Email Marketing: Master the Fundamentals” at CXL is to elevate your email marketing strategy from rudimentary to the finest in its class.
Gain better outcomes from your email marketing efforts by becoming an expert in list-building methods, producing compelling content, and using data-driven tactics. By avoiding typical mistakes, maximizing list growth for income, and improving content to get a greater return on investment, you may transform your email program into a very powerful marketing tool.
Provided by: CXL.
Duration: 4 Hours.
Price: $299.
Is Learning Email Marketing Worth It?
You may argue that email marketing is no longer relevant today. Surprisingly, however, the email marketing sector is expanding quickly. By the end of the year, email marketing will generate over $11 billion in revenue.
Thus, you have a fantastic chance to investigate and make use of this digital marketing channel in any way you see fit. It has the potential to become a powerful tool for nurturing leads into paying clients or even for launching your income-generating email marketing business.
As a result, developing the required abilities and using email marketing best practices by enrolling in Email Marketing Courses will assist you in effectively reaching your audience and ultimately generating income and success.
FAQ
Q: What credentials are required for email marketing?
A: Not one. There is no official schooling, certification, or qualification needed for success in email marketing. Email marketing is all about getting to know your subscribers, building a relationship with them, promoting your brand, and providing them with something of value—apart from being proficient in the technical parts.
Q: Why should I enroll in an email marketing training course?
A: Structured learning is offered via a course that covers tools, techniques, and performance analysis. It provides useful advice along with real-world examples to ensure that your information is applied correctly. Certifications obtained from courses may help increase your reputation in the workplace.
Q: How quickly can I become an email marketer?
A: It is contingent upon your background, aptitude, and degree of dedication. However, everyone seems to agree that learning the fundamentals of email marketing might take a few weeks. More complex techniques, however, can take many months to learn, practice, and test.