8 Sales Enablement Tools for Sales Teams

Dr. Ankit Sharma, PhD

Updated on:

Sales Enablement Tools

You’ve developed a strong sales enablement plan, and you’re now prepared to implement it. However, having the appropriate Sales Enablement Tools available will make carrying out the strategy much simpler. There may seem to be an abundance of tools available. Additionally, the demands of customers and evolving work environments provide new obstacles for your sales crew almost every day.

A system that links your marketing, sales cycle, and content is known as the Sales Enablement Tool. With the use of these technologies, you may monitor analytics and content utilization to ascertain what works and what doesn’t throughout the sales process.  Best Sales Enablement Tools might be compared to a sales funnel dashboard. Your marketing, content, and sales metrics are simple to locate, monitor, and cross-reference when you have the correct technology.

Top Sales Enablement Tools

1. ClickUp

Offering an extensive feature set that improves team communication, expedites sales processes, and unleashes previously unheard-of levels of productivity, ClickUp has proved to be a game-changer. It is a tool that can genuinely adapt to the demands of any team because of its user-friendly layout and customizable features, which cater to the specific needs of every sales professional.

Sales managers can assign assignments, track progress, and get insightful data about their team’s performance using ClickUp. By centralizing communication and keeping everyone in the team informed, it helps them complete transactions more quickly and effectively. Bid farewell to laborious spreadsheets, disorganized email threads, and lost chances—ClickUp handles everything.

Features:

  • Resource Management.
  • Resource Scheduling.
  • Retrospectives Management.
  • Rich Text Editor.
  • Risk Management.
  • Road mapping.
  • Role-Based Permissions.
  • Sales Pipeline Management.
  • Scheduling.
  • Search/Filter.
  • Segmentation.
  • Single Sign On.
  • Skills Tracking.
  • Social Media Integration.
  • Spend Management.
  • Spreadsheet View.
  • Sprint Planning.
  • Stakeholder Defined Attributes.
  • Status Tracking and many more.

Pricing:

  • Free plan available.
  • Unlimited: $5/user/month.
  • Business: $9/user/month.
  • Enterprise: Contact Sales.

2. EngageBay

EngageBay functions as a comprehensive platform for marketing, CRM, and Sales Enablement Tools. For entrepreneurs searching for affordable software that combines features, this is a good sales enablement solution. Small and medium-sized companies can find, connect with, and keep their ideal clients with EngageBay.

With the platform, customers may plan and coordinate a range of marketing initiatives, from social media postings to email marketing campaigns. A whole suite of tools is offered by EngageBay to handle sales and promote expansion. It is intended to monitor client contacts and provide a clear snapshot of sales funnels.

Features:

  • SEO Management.
  • Sales Activity Management.
  • Sales Analytics.
  • Sales Forecasting.
  • Sales Pipeline Management.
  • Sales Trend Analysis.
  • Scheduling.
  • Search/Filter.
  • Segmentation.
  • Service Level Agreement (SLA) Management.
  • Shared Contacts.
  • Signature Creation.
  • Signature Management.
  • Signature Templates.
  • Site Search Tracking.
  • Social Marketing.
  • Social Media Integration.
  • Source Tracking.
  • Spam Blocker and many more.

Pricing:

  • Free plan available.
  • Basic: $14.99/user/month.
  • Growth: $49.99/user/month.
  • Pro: $79.99/user/month.

3. Dialpad

Dialpad, a cloud communications specialist, provides one of the Best Sales Enablement Tools that combines messaging, video, call, and meetings across several platforms. It is designed to accommodate the needs of contemporary sales and marketing teams, offering accessibility and flexibility whether working from the office or on the go.

Real-time call transcription is provided by Dialpad’s AI-powered speech intelligence function, which also provides analytics and insights to support data-driven decision-making for organizations. It seeks to improve communication among companies of all sizes with connectors for common productivity and collaboration tools.

Enterprise-grade encryption and compliance requirements are in place since security is likewise a top focus. Dialpad is a well-liked option for businesses wishing to improve their communication infrastructure because of its adaptability and intuitive UI.

Features:

  • AI/Machine Learning.
  • Access Controls/Permissions.
  • Activity Tracking.
  • Agent Interface.
  • Alerts/Escalation.
  • Alerts/Notifications.
  • Archiving & Retention.
  • Assessment Management.
  • Auto-Dialer.
  • Automated Attendant.
  • Automated Routing.
  • Automatic Call Distribution.
  • Automatic Outbound Dialer.
  • CRM.
  • Call Center Management.
  • Call Conferencing and many more.

Pricing:

  • Free trial available.
  • Standard: €15/user/month.
  • Pro: €25/user/month.

4. Showpad

Showpad is a platform that combines interaction, preparedness, and sales material into one potent tool. By providing capabilities that let teams distribute sales enablement information more efficiently and interact with clients more personally, it aims to close the gap between sales enablement tools and marketing.

Showpad offers insightful and analytical feedback on the effectiveness of content, assisting businesses in determining which sales enablement tools are most effective for their target market. The platform also offers coaching and training modules to guarantee that sales teams are prepared and in line with the objectives of the business.

Its convenience is increased by integration with several CRM and content management systems for sales enablement, enabling a more cohesive sales enablement process.

Features:

  • Prospecting Tools.
  • Publish Scheduling.
  • Real-Time Data.
  • Real-Time Notifications.
  • Reporting & Statistics.
  • Reporting/Analytics.
  • Sales Onboarding & Training.
  • Sales Reports.
  • Sales Trend Analysis.
  • Search/Filter.
  • Single Sign On.
  • Social Media Integration.
  • Tagging.
  • Template Management.
  • Third Party Integrations.
  • Training Management and many more.

Pricing:

  • Free trial available.
  • Contact sales for pricing details.

5. Brainshark

Many choose Brainshark because it’s one of the top-rated Sales Enablement Tools that offers analytics, content creation and management, coaching, training, and tools for sales preparedness to assist your expanding team in becoming more productive and efficient.

Additionally, the platform from Brainshark is flexible, user-friendly, and expandable, making it an excellent choice for expanding teams with a range of demands and goals.

Among the features is a simple and readily expandable platform that grows with your team. As your company grows, you can add more users, content, and training materials with ease. With Brainshark’s highly configurable and intuitive interface, new team members may easily get up to speed and begin utilizing the platform efficiently.

To help you monitor the success of your coaching, training, and sales content initiatives, Brainshark also offers comprehensive analytics and reporting capabilities. This enables you to constantly enhance and optimize your sales enablement initiatives.

Features:

  • Corporate/Business.
  • Email Management.
  • Employee Onboarding.
  • Engagement Tracking.
  • For Sales Teams/Organizations.
  • Employee Portal.
  • Learning Paths/Tracks.
  • Microsoft Outlook Integration.
  • Mobile Learning.
  • Onboarding.
  • Presentation Tools.
  • Reporting & Statistics.
  • Reporting/Analytics.
  • SCORM Compliance.
  • Sales Onboarding & Training.
  • Sales Trend Analysis.
  • Tests/Assessments.
  • Training Companies and many more.

Pricing:

  • Free demo available.
  • Pro: $83 per user/month.
  • Premier: $20,000 per year, for 20 users.

6. Bloomfire

Because of its sophisticated, user-friendly knowledge-sharing features that are accessible from any location, Bloomfire is a popular choice among users and is an excellent option for remote teams. In addition to a user-friendly interface, it offers a centralized platform for storing, organizing, and sharing information across teams.

Strong content management tools, an easy-to-use UI, mobile accessibility, AI-powered search capabilities, and collaborative features are just a few of the features. Users can get the information they need fast because of its straightforward navigation and search features, and its AI-powered search tool yields relevant and accurate search results.

Additionally, Bloomfire offers content management tools that make it simple for users to organize and manage material. The platform’s features, which include sharing, liking, and commenting, facilitate teamwork and the exchange of information.

Lastly, it is a good option for sales teams who regularly travel or operate remotely since its mobile app enables users to access information and interact while on the move.

Features:

  • SSL Security.
  • Search/Filter.
  • Self-Service Portal.
  • Self-Service Tools.
  • Self-Learning.
  • Single Sign On.
  • Surveys & Feedback.
  • Tagging.
  • Text Editing.
  • Third Party Integrations.
  • User Management.
  • User Onboarding.
  • Version Control.
  • Video Support.
  • Visual Analytics.
  • WYSIWYG Editor.
  • Web Notifications.
  • Widgets.
  • Workflow Management and many more.

Pricing:

  • Free trial available.
  • Business: Starting at $25/user/month.

7. Seismic

Because Seismic offers capabilities for compliance and risk management, it is one of the Best Sales Enablement Tools for sales teams operating in highly regulated environments, which is why people like it. Tools for risk and compliance management, strong content management capabilities, possibilities for personalization and customization, analytics and reporting capabilities, and system integration are among the highlights.

These tools make sure that sales teams can access compliant content up to date, that the right content is delivered to the right people at the right time, that customers are presented with accurate and pertinent information, that the impact of content on sales outcomes is tracked, and that pertinent data is captured and shared across systems to minimize errors or duplications.

Features:

  • Campaign Management.
  • Cataloguing/Categorization.
  • Change Management.
  • Collaboration Tools.
  • Commenting/Notes.
  • Communication Management.
  • Compliance Management.
  • Compliance Tracking.
  • Content Delivery.
  • Content Discovery.
  • Content Library.
  • Content Management.
  • Content Publishing Options.
  • Contract/License Management.
  • Customizable Templates.
  • Data Import/Export.
  • Data Synchronization.
  • Digital Asset Management and many more.

Pricing:

  • Free demo available.
  • Basic: $364/user/year.
  • Pro: $780/user/year.

8. Outreach

Outreach is a top platform for sales interaction that provides more services than simply connecting with prospective clients. It enables your sales staff to create more individualized and successful engagement plans with its special sales enablement capabilities, which include sequence planning, A/B testing of communications, and integrated collaboration tools.

The actionable insights provided by the platform allow for the continuous development of sales strategies by providing a thorough knowledge of prospect behavior and sales performance.

Features:

  • Lead Capture.
  • Lead Management.
  • Lead Nurturing.
  • Lead Qualification.
  • Lead Segmentation.
  • Meeting Management.
  • On-Demand Recording.
  • Opportunity Management.
  • Performance Management.
  • Performance Metrics.
  • Pipeline Management.
  • Predictive Analytics.
  • Proposal Management.
  • Prospecting Tools.
  • Real-Time Notifications.
  • Real-Time Reporting and many more.

Pricing:

  • Standard: $130 for 20 users per month.
  • Professional: $140 for 20 users per month.

What Features of Sales Enablement Software Should You Look For?

Searching for the ideal Sales Enablement Tools to help streamline your workflow and reduce the length of your sales cycle? Your sales representatives will be able to distinguish the finest alternative for your company from competing sales intelligence systems thanks to these criteria.

User-friendly interface: An interface that is easy to use and understand is essential for your sales representatives to quickly embrace. It guarantees that the sales enablement tool is simple to use and comprehend, which lowers the learning curve and boosts productivity generally.

Smooth interaction with the current technology stack: Seek for Sales Enablement Tools that can easily integrate with the communication and CRM systems that are already a part of your IT stack. Because integration removes the need for sales representatives to manually transfer data across apps, it expedites processes, guarantees data consistency, and saves time.

Content management and organization: Give top priority to sales enablement technologies that help with content management and organization so that your sales representatives can easily find pertinent sales materials. Better customer interactions result from your sales staff being able to locate materials quickly to assist their sales efforts, which is made possible by efficient content management.

Customization and personalization features: Select sales enablement solutions that are scalable and adaptable to the unique requirements and work processes of your team. Since every sales team is different, being able to customize the software to fit your workflow will increase its efficacy.

Analytics and reporting functionalities: Seek sales enablement solutions that provide your sales representatives with comprehensive analytics and reporting capabilities. With the help of these tools, you can monitor the effectiveness of your sales staff, recognize winning tactics, and discover areas in need of development. Data-driven insights facilitate more informed decision-making and raise total sales productivity.

FAQ

Q: How do Sales Enablement Tools work?

A: Your team can handle all of your materials and information from one single area with the help of sales enablement software. You can easily develop, distribute, modify, and manage your materials and resources with the help of sales enablement software solutions.

Q: What is the impact of sales enablement on sales?

A: By streamlining and optimizing the sales process, sales enablement frees up your team to concentrate on tasks that increase income. Your salespeople can operate more productively if you provide them with access to automation tools, templates, and sales content.

Q: What is the purpose of sales enablement?

A: The purpose of sales enablement is to strategically match people and technology in support of a shared objective: successful sales. By enhancing buyer interactions with relevant, personalized, and targeted sales material, sales enablement helps businesses expedite and reduce sales cycles.

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