Best Webinar Software for Small Businesses

Dr. Ankit Sharma, PhD

Updated on:

Best Webinar Software

Hosting webinars has become more popular since the pandemic as a way to grow businesses and promote brands. From a business viewpoint, they boost marketing & sales, as they let you interact with your audience, respond to regularly asked questions, display your business, and exhibit the quality of your product.

By organizing a webinar, you can engage with leads & move them down the sales pipeline. Lectures, seminars, and live presentations attended by invited participants could be additional uses for these tools. Here are the names of some of the best webinar software.

Best Webinar Software Platforms

1. Zoom Video Webinar

Best Webinar Software

Zoom is considered one of the best online meeting & webinar solutions on the market; Zoom Video Webinar allows you to connect with both internal & external audiences by sharing live HD video.

This webinar platform can hold an audience of up to 50,000 & then advance your reach by live streaming your event on YouTube Live, Facebook Live, and other streaming services. It will allow you to use your brand as a watermark on your livestreaming video, and much more.

2. Zoho Meeting

Zoho Meeting offers users flexible & easy-to-use solutions when it comes to hosting online meetings or webinars. Meetings are user-friendly & easily accessible. It comes with features like file & screen sharing and audio & video conferencing. It can cater to the needs of single users as well as large-sized organizations.

One can host product launches, feature demonstrations, and sales presentations and conduct webinars, training, and online meetings right from the comfort of your home. Plans for Zoho Meetings start at $15 per month.

For this, you can have room for up to 25 attendees, record & store up to 25 recordings, implement registration widgets, provide registration control, automate email invitations, change presenters throughout the webinar, add co-organizers, and produce & export personalized reports.

3. Demio

Demio is a webinar software platform that supports almost any major browser. It provides live & automated webinars, registration pages, and webinar replays, among a few features. Considered one of the best webinar platforms, this cloud-based platform can deliver HD content in real time, connecting you to online meetings without requiring additional software downloads.

This makes it different than other webinar platforms. Users with Demio can apply their branding & logos across all event materials to increase branding.

4. GoToWebinar

The GoToWebinar platform offers users features with flexible scheduling for webinars by providing access to numerous in-built webinar templates. You can also get automated email reminders for webinars, customizable webinar invites, and an adaptive registration page. To boost engagement, GoToWebinar offers built-in polls, surveys, and automatic webinar recordings. Paid plans for GoToWebinar start at $49 per month.

You can create prerecorded events, use analytics, get HD video quality, use built-in polls & surveys to connect to your audience, and offer automatic recording of your webinar, which can be shared online. It also integrates with Zapier, Salesforce, Unbounce & more.

5. RingCentral Meetings

RingCentral Meetings allows a range of features for holding online meetings, events & training sessions with HD video abilities. It helps you to host online conferences & webinars with an audience of up to 500 people and share screens, whiteboards, and files.

It integrates with Microsoft Outlook; the host can invite people, start chats, interpret content, record meetings, and do much more. The paid plan starts at $24.99 each month with unlimited users, unlimited audio conferencing, video meetings with up to 100 people, up to 24-hour meeting periods, and incorporation with Microsoft 365, Google Workspace, Slack, and many more.

6. Webex

Webex is a webinar platform that provides features to hold online meetings, events, training sessions, and interactive presentations. It offers webinar tools & video conferencing abilities to host live events & seminars. This comprises chat, interactive whiteboards, screen sharing, file sharing, and automated callback for team alliances.

Webex comes with its own AI-powered meeting assistant that allows you to stay on track with meetings by taking notes, noting meeting highlights, and offering real-time dictations & closed captioning. Moreover, it creates post-meeting review emails with highlights & things to keep your workflow moving after the meeting.

Webex’s starter plan comes at $13.50 per host per month, where you can hold up to 50 audience members, 5 GB of cloud storage, 1–9 host licenses & much more. It also offers a free 30-day trial.

Read More: 9 B2B Marketing Tools To Drive Impact

7. EverWebinar

This webinar tool is useful for small businesses trying to create leads & boost sales through webinars. With this webinar platform, you will get HD content for broadcasting & a flexible scheduling system that allows you to select either a specific date & time in the calendar or frequently scheduled days & times along with the week & time zones based on your preferences.

Participants can reach your webinar when they are about to start, watch replays, or join while they are in progress. EverWebinar lets you program a series of reminder notifications through email & text messages so that participants can be informed about the meetings at the appropriate time.

8. Google Hangouts Meets

Google Hangouts is a free webinar solution that effortlessly combines the Chrome browser & Gmail. However, to use Hangouts, you must install the application on your PC or smartphone. Google Hangouts helps you to make video calls & message contacts. It offers more robust features, like automation & marketing capabilities, than other platforms provide.

9. Facebook Live

Best Webinar Software

Facebook Live is a live video streaming service on Facebook that allows you to broadcast to larger audiences to connect with customers, teams, and friends. It lets you broadcast a conversation, offer a presentation, hold interactive sessions, or create virtual events. While you broadcast live, members of your community can ask questions, comment, react, or view in real time.

Facebook Live provides analytics to calculate engagement, so you can tweak your presentations accordingly on your mobile device or your computer. Facebook helps small businesses by letting them hold online events, charging people to attend, and publicizing these events to your customers and audience. It also offers opportunities to earn money by assisting you in gaining access to fan support products, such as fan subscriptions and stars.

10. YouTube Live

YouTube Live offers a free webinar software substitute to reach your audience in real time by letting users upload, view, and share digital videos online. The major video-sharing platform enables users to stream videos, perform live music concerts, host live interactive sessions, demonstrate product or service features, or conduct training.

Before you can live stream, your YouTube channel has to be verified. Once you have set up your channel & equipment, all it takes to transmit is the click of one button & there are no limitations on the number of people attending, like many other webinar services out there. The platform allows you to connect with audiences live in real-time & aids interactions with audiences & communities.

Conclusion

There are many excellent free and paid webinar platforms out there. Some run live webinars. Some individuals can conduct conference meetings, while others run webinars that serve as live simulations, which are often referred to as automated webinars and are frequently used for lead generation and sales pipelines. When picking the best webinar software, ensure that the platform allows you to do what you want.

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